sorry if my spelling is out the window. im abit tired people.. im just appealing to those people with sales experience. i work at a telemarketing place. i call up rural (country/poorer) areas and ask them to doante to charity.. I have good days and bad days. Today was a bad day.. I was wondering if anyone had any tips? I pretty much have an unlimited lead list its just 90% of the people are on welfare, farmers who have no time, or just bogan/rednecks..
To be perfectly honest, I don't have all that much sales experience. I mean, a little, but nothing to write home about. What I do have, however is rural experience. I can hopefully give you a hand with figuring them out, at least a little. And yes, all of these are stereotypes. But I figure that you can deal with my close mindedness. :/ All that you need is an innate ability to read people, which I'm sure that you have if you're in telemarketing. And you have to do it quickly, so as not to lose them. Because a lot of them likely are dirt poor, and so you have to corral them asap. First off, you have the ones-who-farm-because-it's-what-their-ancestors-did part A. They have it bred into them to love what they do, and they're perfectly content with it. The only way that you're going to get them to donate is if you convince them that it's practical. They are not going to donate to something that does not benefit them or their loved ones in the long run. They had to work for their money, so did their parents, so did their parents' parents yadda yadda yadda so why shouldn't these people? Then, you have the ones-who-farm-because-it's-what-their-ancestors-did part B. They do it, but they don't like it. They hate net being able to have a life, and having to get up at 3am because it's lambing season or whatnot. They like things faster-paced, and love technology. Appeal to their statistical side: tell them about others who have donated, about famous people who support these charities, etc. They'll think about it as a way of growth - and sort of a way of thumbing their noses at their relatives who landed them in the country. Then you have the hobby farmers. They have jobs off the farm, and like the country because it's "quaint" and has loads of fresh air, which appeals to their little brats' best interests. You're not going to find many of these, but when you do, milk it. Make sure that you emphasize the fact that this is for charity, and they're helping people in need. And if there's a special list or something that names go on when they've donated a certain amount, let them know about it. Also, t-shirts that show off what a kind soul they are, so that they can wear them when they're meeting with their posh friends - if any of those are in existance, DO IT. If you get the hint that someone's religious, roll with it. If you're religious too, especially. If they're Christian/Catholic, you can sort of kind of guilt trip them if they've been slacking on their church-going: "think of charity donations like tithe, love." If they haven't, go with the "we are all God's people" type thing. I don't know much about any other religions that are often found in the countryside, because where I came from everyone was Catholic or Mennonite, and the latter tend not to have phones. There are some other groups that I could outline for you, but I really should be studying for my exams. Good luck, and I hope that I helped! And as I said, I do realise that this is all very, very stereotypical. But seriously, if you can get good at reading them, you will know exactly how to react, always. Which is the hardest part. Good luck!